THE ROADMAP
With all the definitions we gathered in the workshop, we develop a marketing plan with its objectives, positioning and action plans for all stakeholders, and we present the concept and axis of the story with which your brand, product or business idea will emerge to communicate.
We integrate your agency's creatives with our creative partners to present you with two or more concept alternatives to test and evaluate which ones resonate best with your audience.
Outputs of this stage:
We integrate your agency's creatives with our creative partners to present you with two or more concept alternatives to test and evaluate which ones resonate best with your audience.
Outputs of this stage:
- The Road Map: Marketing plan and all brand definitions
- Communication Plan
- Medios Plan
- Conceptual and creative implementation for testing