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3. ideation

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Storybrand WorkshoP: THE WAY 

In a work session between your team and us, we review all the diagnostic information and make decisions. We are going to trace the route that will take us from where we are, to where we want to go: The Strategy.
What are the central milestones that will help us reach the destination in the best way, the way that only your brand could do.
  1. What will make your brand unique: its vision 
  2. Positioning
  3. The archetype
  4. The Story
  5. The storytelling concept.
  6. How we will tell the story to your audience based on their  journey and their different points of contact. 
  7. When and where will your audience be willing to listen and see your brand. 
  8. And all additional definitions that we have raised in the brief. 

​Output of this stage:
A workshop day (face to face or remote) with fast tools and methodologies, documents, support and the guarantee that you and your team will leave inspired and motivated to start the challenge straight away. 
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gabriel@findtheroadmap.com
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